Amanda is a highly experienced copywriter, with over 15 years’ experience in the art of crafting clear, concise, audience-appropriate content.
Having worked with a range of businesses, from start ups to global corporations, and everything in between, she has a wealth of knowledge and well-honed skills in online and digital, business, and technical writing.
In the corporate world, she is highly regarded as a subject matter expert in all things knowledge and content management, developing knowledge management and content strategies for HR functions, and establishing best-practice digital content and style guidelines that align seamlessly with the company’s brand and overall strategy.
She has led numerous teams of permanent and contract content writers, including international teams, in a number of large-scale content migrations and rewrites, product and system launches, and enterprise-wide platform implementations.
A passionate advocate for the end user and their experience, Amanda doesn’t just write for you; she considers the entire experience and creates content that synchronises with your digital platforms, systems, and processes … allowing you to provide your clients and customers with the best CX imaginable.
